Maison Mirabeau

www.maisonmirabeau.com/shop

Description

Maison Mirabeau’s story is one of following a dream and a passion for Provence’s elegant rosé wines. In 2010, Jeany and Stephen Cronk moved their family from South London to Provence to create world-class rosé wines. Their bold move led to the creation of one of the world’s most beloved and innovative rosé brands. Their rosé wines, grape-based gin, and spritz symbolise the joy of celebrating life’s beautiful moments with friends and family. Embodying the French Riviera lifestyle, the brand is committed to sustainability, and practices regenerative agriculture at Domaine Mirabeau. This approach focuses on improving soil health, enhancing biodiversity, and sequestering carbon. Their dedication is exemplified by "One Day," Provence's first AGW-certified regenerative wine, sourced exclusively from organic and regeneratively farmed vineyards.

More information

Certifications

B Corporation™

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Maison Mirabeau is deeply committed to sustainability, weaving it into every part of their winemaking and business operations. As a certified B Corp, they meet rigorous standards for social and environmental performance, accountability, and transparency. This commitment goes beyond certifications—it's a philosophy that drives their choices, from how they farm their land to how they package their products.

At the heart of their environmental efforts is Domaine Mirabeau, their regenerative farm and vineyard in Provence. Here, they’ve adopted regenerative viticulture practices that go far beyond organic. These methods focus on restoring soil health, encouraging biodiversity, and drawing carbon from the atmosphere back into the ground. It’s a holistic approach to farming that benefits the land, the plants, and the wider ecosystem. They’ve even helped establish the Regenerative Viticulture Foundation to inspire and support other winegrowers around the world to adopt similar practices.

Maison Mirabeau is also working hard to reduce their carbon footprint across all areas of the business. They’ve set science-based targets for greenhouse gas reductions and are taking steps toward net-zero emissions. This includes thoughtful decisions around production, packaging, and transport. They’ve transitioned to lighter glass bottles to cut down on emissions during shipping, and their packaging materials are either fully recyclable or made from recycled sources.

Their estate also integrates renewable energy, water conservation, and waste reduction strategies to ensure their operations have a minimal environmental impact. From vineyard to bottle, every stage of their process is designed to support a healthier planet.

When you buy from Maison Mirabeau, you’re not just enjoying award-winning rosé wines and craft gin—you’re supporting a company that’s actively working to make the wine industry more sustainable. It’s wine made with purpose, rooted in care for the land, and crafted for those who value quality and conscious living.

At ecoswap...

Our aim is to help promote awareness of practises that consumer brands have adopted to encourage ethical and environmental sustainability. All our brand partners that you can swap with our gift card have a range of accreditations and certifications to ensure they are sustainable and ethical. Some of the key ones are listed below. For more info see accreditations & certifications.