Sustainable Gift Giving Reimagined..
We’ve reimagined sustainable gift giving to make it easy, fast and cool!
Have you ever been struggling to find the perfect gift for an eco-conscious friend or loved one? Wasting hours scouring through the interwebs looking for something that’s just right, but coming up with zilch? With every google search finding either your basic sustainable items such as keep cups and bamboo toothbrushes or worse, a whole lot of greenwashing from mainstream brands claiming to be sustainable..
Well, if you’re anything like me and this rings true, then I have the solution for you.. dinkm.
What is dinkm?
dinkm is a one stop shop for sustainable gift giving. We are an eco-friendly digital gift card marketplace, that provides you with a wide range of certified green brands offering quality gifts without any compromise! Our aim is to make sustainable gifting ridiculously easy for everyone!
How does it work?
By following three simple principles 1) brands on dinkm must be genuinely sustainable, 2) they must be digital, 3) and most importantly, they have to be cool!
dinkm is Genuinely Sustainable
You may have noticed when scrolling through the interwebs that a lot of brands these days are claiming to be sustainable or eco friendly, when you know they certainly aren’t. This is called “greenwashing”. Greenwashing is when an organization spends more time and money on marketing itself as environmentally friendly than on actually minimizing its environmental impact. It’s a deceitful marketing gimmick intended to mislead consumers who prefer to buy goods and services from environmentally conscious brands. At dinkm we only lists brands that are genuinely sustainable. We do this by ensuring all retailers are certified by at least one of the three top globally recognised climate certification organisations; 1% for the planet, B Corporation and Climate Neutral.
dinkm is Digital
The plastic gift card industry is not doing climate change any favours. Every year over 180,000 tons of Co2 (equivalent to emissions produced by 35,000 cars p.a) are released from the creation of plastic gift cards. Moreover, 50,000 tons of plastic enter landfill which can take up to 450 years to biodegrade. As a result, brands listed on dinkm must have a digital gift card offering to ensure we aren’t adding to the climate crisis. It also makes it quick and easy for those last minute gifters!
dinkm is Cool!
Most importantly we believe consumers shouldn’t have to compromise their choices to embrace a sustainable lifestyle. At dinkm, we can guarantee you’ll never have to. By ensuring that every brand has a range of top quality gifts that are as good, if not better than anything you might find on the high street.
So what are you waiting for, come check us out & tell all of your friends to come along too! www.dinkm.com
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It’s sustainable gifting made ridiculously easy!
Antony Gutsa Founder of dinkm.
